How do you choose the perfect business thank you for your target audience?

A well-chosen business thank you is a great way to show appreciation to customers, colleagues and business associates. It strengthens the bond and leaves a lasting impression. But how do you choose the right gift for your target audience? It is important to choose a thoughtful and relevant business gift that suits the occasion and the recipient. A personalised bespoke gift makes it extra special and shows that you really paid attention to the choice. Here are some handy tips for finding the perfect business thank you:

• Know your target audience

Before choosing, consider who the business thank you is for. Is it about thank yous for customers who are loyal to your company? Or do you want to give a thank you to your colleague to appreciate a collaboration? For customers, for example, a home & care gift, not only original but also memorable, as it sticks with customers and often creates positive memories of the company. A thank you gift for colleagues can be made with small gifts such as printed candy als perfect weggevertje veel betekenen, omdat ze laten zien dat je hun inzet waardeert en dat je moeite hebt gedaan om iets persoonlijks en onverwachts te geven.

• Choose an appropriate gift for the occasion

The occasion plays a big role in choosing the right business present.

A corporate gift for the opening of your business is a great way to celebrate a partnership. Think, for example, of asterisks with a logo, symbolising a celebratory moment or a groen thank you reflecting the idea that the company is literally going to grow.

For an anniversary or farewell, a gift box with candy or a soap with logo are a great choice because it is not only practical but also has a personal touch. The logo makes it unique to the company and reminds the recipient of the special occasion, such as a farewell or milestone.

So a thank-you gift for your colleague can range from a personalised item with a logo to a small personal gift.

• Personalise your business thank yous

A personal touch makes a thank-you gift extra special. Think, for example, of a company logo, a personal message or the recipient's name on the gift. This way, the gift becomes not only a token of appreciation, but also a memory of your cooperation.

For a thank-you gift for your colleague, personalised printed candy bags with logo or a printed photo lollipop with logo a nice option as they give a personal and festive feel, while at the same time reinforcing brand identity. Thank you gifts for customers also get more impact through personalisation, such as printed chewing gum with logo or a memory game with photos and company logo. These thank yous make the customer feel appreciated and also leave a lasting impression.

• Business gift and VAT

When giving a business thank-you gift, it is wise to take into account the tax rules surrounding the business gift and VAT. In many cases, VAT is deductible, provided the cost per recipient per year remains within a certain limit. Check the current regulations or consult with your accountant to avoid surprises.

• Pay attention to presentation and timing

The way you present a business thank you makes a big difference. An original and personal thank you shows that you have spent time and attention on the gift. Choose the right moment, such as after a successful collaboration, during a festive gathering or at a special milestone such as an anniversary or the opening of your business. A well-timed thank-you gift for colleague or thank-you gift for customers creates extra appreciation and a positive impression.

• Conclusion

Het perfecte zakelijke presentje kies je door goed na te denken over de ontvanger, de gelegenheid en de presentatie. Door je geschenk te personaliseren en te kiezen voor originaliteit, laat je een blijvende indruk achter. Wil je direct een zakelijke en persoonlijk bedankje vinden? Bekijk dan ons assortiment van de mooiste bedankjes!